1. Be personal, but don't share personal information that will put your safety in jeopardy.
This means sharing things about your life, connecting with your audience - helping them relate to you. Do not however put up information that could be used against you. Addresses, phone numbers, Social Security Numbers. Remember this is the internet and anyone can look at your blog, not just those you want to.
2. Encourage participation from your audience.
A blog without audience participation is boring. Ask questions, start discussions and make new friends.
3. Be engaging and interesting.
Nuff' said.
http://www.echoditto.com/blogging
Sunday, September 9, 2012
Blog Pedagogy
I looked at blogs from the perspective of the usefulness of a blog in the world of Public Relations. I examined PR squared (
http://www.pr-squared.com/), PR in your pajamas (
http://prinyourpajamas.com/ ), and Bethesda Blog (
http://www.bethblog.com/). The first two are blogs dedicated to the field of Public Relations, the last, Bethesda Blog, is an example of what a blog can be to help a company connect to it's users. The first two really show the usefulness of a blog in sharing information in a field that makes such wide use of social media. The last is an excellent example of what a blog can do for a company. It does not have the heavy handedness of an advertisement, chasing people away with obvious over the top advertisements, yet maintains a positive view of the company. Almost brings Bethesda down to earth, as it were, makes them seem real and genuine, not a large corporation bent on taking your pocket book. Which is what PR is all about really.
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