Blog Pedagogy

I looked at blogs from the perspective of the usefulness of a blog in the world of Public Relations. I examined PR squared ( http://www.pr-squared.com/), PR in your pajamas ( http://prinyourpajamas.com/ ), and Bethesda Blog ( http://www.bethblog.com/). The first two are blogs dedicated to the field of Public Relations, the last, Bethesda Blog, is an example of what a blog can be to help a company connect to it's users. The first two really show the usefulness of a blog in sharing information in a field that makes such wide use of social media. The last is an excellent example of what a blog can do for a company. It does not have the heavy handedness of an advertisement, chasing people away with obvious over the top advertisements, yet maintains a positive view of the company. Almost brings Bethesda down to earth, as it were, makes them seem real and genuine, not a large corporation bent on taking your pocket book. Which is what PR is all about really.